Digital Product Owner

Vacancy Information

We have a fantastic opportunity to join the Greggs Digital team as a Digital Product Owner. The Product Owner will be responsible for driving the development of our mobile app (iOS and Android) or group websites, ensuring they deliver exceptional outcomes for our customers and the business.  

The successful candidate will work as part of an Agile product development team and will be responsible for prioritising customer-first, outcome-led features that enhance our digital experiences and align with our strategic direction – whether through exciting app features related to rewards & loyalty, or by evolving Greggs.co.uk, Corporate, and Careers sites to meet evolving user needs. 

This critical role will act as the key interface into the team’s internal and external stakeholders including the Greggs Digital team, IT/Technology, Customer/Marketing, Retail, Commercial and third-party partner agencies to ensure our digital products enable our customers to engage with Greggs in a fast, friendly and frictionless way every day. 

We are looking for candidates with a customer-first approach and a data-led mindset who will take an empirical approach to prioritisation with the overall goal of making our digital experiences as effective as possible for our customers and/or colleagues.  

We can offer you:

• 25 days (5 weeks) annual leave, pro-rated, increasing with service (in addition to bank holidays), plus 1 additional floating day

• Management Bonus Scheme which is worth up to 12.5% of your salary

• Profit share: We want everyone to share in the success of the business, so we distribute 10% of our profits to all our employees who have at least 6-month service, or more, each year

• Private Medical Insurance which is free for you and subsidised for your dependants

• Permanent Health Insurance which is a replacement income scheme

• You will automatically join our Greggs pension scheme which is a fantastic way to save for your retirement and allows you to benefit from employer contributions and tax advantages

• Defined contribution management pension scheme

• Death in service benefit which provides a lump-sum payment equal to 4 times your year’s salary

• Colleague discount, up to 50% off our own-produced products

• Share save schemes that let you buy discounted Greggs shares, by saving a set amount of money over a fixed time, to have an even bigger share of our profits

• Career progression and learning and development

• Employee Assistance Programme; A free, confidential helpline, offering advice and support with financial, relationship, work-related and wellbeing issues, 24 hours a day, 365 days a year. Including a mobile app providing a range of wellness content on physical, mental, social, and financial wellbeing

• Perks and savings, such as digital gift card discounts, online cashback, in-store and online coupons and lifestyle offers

• Cycle to Work scheme

• A company who cares about our communities; the environment and being a better business! Click here to read about The Greggs Pledge

• Colleague Networks – internal groups where colleagues and their allies can share their own experiences, offer feedback on the way we do things at Greggs, and provide support to one another

What you'll do

• Develop a deep understanding of customer and business needs, our digital products, and the competitive landscape.  

• Hold customer listening sessions, utilise user research and regularly review product performance using tools such as GA4, Firebase, Hotjar, Launch Darkly and Power BI to develop a deep understanding of the customer.  

• Invest time in building relationships across the business, gathering an understanding of business processes and needs, and working closely with stakeholders throughout the discovery & development process.  

• Maintain a strong understanding of the FTG market, developing an unrivalled knowledge of competitor’s digital products and the technology landscape.   

• Own the product roadmap and backlog, working closely with the Digital Product Manager to determine product strategy and identify key focus areas.  

• Be accountable for the product discovery process; coordinating sessions for upcoming items and ensuring progression through the discovery pipeline and onto the backlog.  

• Work closely with Product Analysts, Agile Delivery Leads, and Tech Leads to ensure you discover, refine and prioritise the backlog of work to build customer-centric products.   

• Work with UX/UI & User Research to ensure we research, test and deliver appropriate designs. 

• Pursue customer and business value in an empirical way ensuring there is accurate monitoring of results and adjusting strategy and tactics based upon performance. 

• Work closely with other teams such as the CRM team or Click & Collect team and the wider Digital team to help deliver Greggs’ overall digital roadmap. 

About you

You will fit right into this role if you are a highly experienced, talented individual with drive, who can demonstrate:

• Passion for building digital products that deliver value to customers.  

• Existing experience in delivering both iOS and Android Mobile Apps and / or best-in-class websites in an Agile product development environment.  

• Excellent communication skills to allow effective working relationships with all team members and stakeholders, building trust, listening, influencing and keeping everyone informed of progress or changes in approach. 

• Cross functional leader who enjoys seeking diverse input and collaborating with multiple stakeholder groups to reach the best possible outcomes for our customers and the business.  

• Strong organisational skills to allow you to balance multiple competing priorities and retain a focus on that which is most important.  

• A data-led mindset, comfortable working with different types of data, using it to make informed prioritisation decisions and presenting insights to stakeholders in a clear and understanding way. Exposure to A/B or MVT testing would also be preferable.  

• Technical literacy and working understanding of architecture, SDK implementation and cloud services or 3rd party tools relevant to mobile App / Website development. 

• Up to speed on the latest digital trends.  

• Thrives working within a dynamic and rapidly changing environment.  

• An ability to balance both tactical and strategic product requirements daily as needed in a fast-paced retail environment. 

• Have a positive, proactive, hands-on style and would enjoy contributing towards building an adaptive, fun and creative environment for digital in Greggs.

About Greggs

Here at Greggs, we love what we do, and we have fun! What makes Greggs so special is our culture – the way we are, the way we behave and the way we support each other. We're hard-working, but above all else we're family; and it doesn't matter who you are, where you're from or what your favourite bake is, we’d love you to join us!   We want everyone to feel welcome at Greggs and our colleagues to be able to be themselves at work, whatever their background, preferences, or views.